Articoli
Approfondimenti, materiali e testi raccolti nel tempo. Il primo articolo è fissato in evidenza; il resto dell’archivio si aggiorna automaticamente.

A Guide to Startup Accelerators
Startup life can be lonely, especially without a competent team supporting the work. Startup accelerators bring together mentorship, education, investors and an...
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Conflict Resolution Skills to Use With Your Team and Your Customers
Organizations cannot be free from conflict. Different priorities, incomplete information and strong emotions are part of working life, but a conflict can...
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Cryptocurrency: A Currency of the Future or Not
Bitcoin and other cryptocurrencies changed the financial and business landscape, but their long-term role remains open. Regulation, cybersecurity and energy use are...
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Emergence of Cryptocurrencies
Cryptocurrencies developed from earlier ideas about digital cash, cryptography and distributed networks. Blockchain technology brought those ideas into a system where transactions...
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Everything You Need to Know About Business Models
When starting a business, one of the first decisions is how the company will create and deliver value. A business model makes...
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How to Choose the Right Marketing Automation for Your Ecommerce Business
Marketing automation can help an ecommerce team execute repeatable work, but the software should follow the customer journey rather than define it....
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How to Improve the ROI of Your Customer Experience Program
Customer experience programs are strongest when feedback is connected with business results. A score on its own does not explain what to...
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How to Rethink Your Branding Strategy for the Future
When a market changes, a brand should be prepared without losing the promise that made it recognizable. A refresh is an opportunity...
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ICO’s Greatest Failures
An Initial Coin Offering gave startups a way to raise capital outside traditional venture funding. It also made it possible for projects...
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Importance of ICO Owner’s Authority
With an Initial Coin Offering, a company’s reputation plays an important role in the decision to invest. A token project asks people...
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